MODEL AND PROCESS

HOW WE CREATE NEXT IN CLASS TECHNOLOGY

We live in the world of engineering, bound by the laws of physics but spared from the constraints of a specific industry. We begin by looking at current technology that is accepted and proven but has hit a performance plateau. Technology in energy. In aerospace. In devices we use in our daily lives. And we ask: Why has it always been done this way? Can we make it better? How could something new cause a paradigm shift improvement?

Our technologies develop through a loose series of phases:


our-process-399

Initial Ideas

We are experts in working with small, sensor-based technology. We research and study new inventions and technologies developing in labs across industry, academia, and government – and bring those prospects to our team.

Our team is small, flexible, and nimble. We are an innovation factory with the engineering resources and business experience to mature technologies – those with the best market potential – into commercial products.


Research

We take an idea or a technology, and we experiment. We set lofty goals and aim for specs that outdo current technology performance 10 times over.

In all our experimenting, we remain unafraid of failure. We embrace it. Failure solidifies our road to market-changing technology.


our-process-101

Proof of Concept

When we find a technology we wholeheartedly believe in and have a vision for its impact on a market, we assemble the business case and push forward to develop a prototype.

Our team’s blend of mechanical and electrical engineering skillsets transforms theoretical technology into a viable product.


our-process-315

pursuit

A bit of restlessness in our engineers drives them to pursue something better – better performance, better applications, better products.

As a small company, we are quick to pivot when we need to make an adjustment for the sake of a customer or a better-performing product. Our flat management structure allows us to make decisions quickly. We are free from the pressures and constraints of any single industry.


our-process-43

Partnership

We choose the best development partner for each product. We may manufacture the product in house for a specific customer, or we may build a network of development partners to work with. Each technology dictates its own optimal structure.

We understand the reality of trade-offs in product development and work collaboratively to make mutually beneficial decisions – for our development partners, for the end users, and for ourselves. Partner input in this phase is critical to creating products that are measurably better.

As part of our process, development partners are sometimes granted field-of-use exclusivity for the products we develop together.


Success

Our final products are tailor-made for the end customer who will use them. The technology is so fundamentally different and effective, you may find that previous technology limitations are no longer relevant.